Product Management
Practical strategies and tips curated from the best career coaches in the world to get you that much closer to your dream product management role.
June 13, 2025
How to Get Into the Uber APM Program (2024)
Read the ultimate guide to the Uber APM program, including an overview of the application, sample questions, free resources, tips, and coach recommendations.
June 13, 2025
How to Get Into the Google APM Program (2024)
The Associate Product Manager Program at Google is one of the best, and most competitive, paths to a successful career as a PM. This article outlines the application process and provides key tips to help you stand out.
June 13, 2025
How to Get Into the Facebook/Meta RPM Program (2024)
The ultimate guide to the Facebook/Meta RPM program to get you your dream product management role, including an overview of the application, sample questions, free resources, tips, and coach recommendations.
June 13, 2025
An Expert’s Guide to Resumes: Five Tips to Make You Stand Out
An expert Leland resume coach reveals his best advice on strengthening your resume, cultivated by years of experience running a resume review organization.
June 13, 2025
Why an MBA is the Best Time to Start a Business
A Kellogg MBA and Shark Tank entrepreneur gives his reasons for why business school is the best time to start a company, from funding to mentorship opportunities and more.
June 13, 2025
The Top 50 Coaches on Leland: 2024 Edition
In 2024, more than 100,000 people worked with one of the thousands of Leland coaches to reach their goals. Please join us in congratulating and celebrating the top 50 coaches of the year, chosen for their impact, outcomes, and reach.
June 13, 2025
How to Get Into Product Management (An Expert's Perspective)
A former APM/PM at Uber who received offers to Facebook, Indeed, Dropbox, and more outlines his top tips and strategies for breaking into product management.
Recent articles
June 23, 2025
Product Marketing Manager (PMM): The Ultimate Guide
Discover everything you need to know about being a Product Marketing Manager in this ultimate guide. Learn essential skills, responsibilities, and strategies to succeed as a PMM.
June 23, 2025
How to Maximize Your Product Mix for Growth
Learn how to analyze and optimize your product mix to boost sales, improve profitability, and drive business growth using effective strategies and tools.
June 23, 2025
Minimum Viable Product (MVP) - What It Is, Types, & Examples
A minimum viable product (MVP) is a version of a product that includes few features to attract early adopters and validate the core idea before a full-scale launch.
June 16, 2025
Google APMM Program: What to Know and How to Get In
Discover what it takes to get into Google's APMM program, including key skills, application tips, and how to stand out in this highly competitive process.
June 13, 2025
How to Get Into the Uber APM Program (2024)
Read the ultimate guide to the Uber APM program, including an overview of the application, sample questions, free resources, tips, and coach recommendations.
June 13, 2025
Associate Product Manager (APM) Resume Guide — With Examples
Learn how to create a standout Associate Product Manager resume with expert tips and examples, showcasing your skills, experience, and achievements to land your next APM role.
June 13, 2025
How to Get Into the IBM Associate Product Manager (APM) Program
Learn how to become an IBM APM and take your career to the next level. Our step-by-step guide covers everything from eligibility requirements to the application process and tips for standing out from the competition.
June 13, 2025
Microsoft Product Manager: Interview Process, Salary, & Responsibilities
If you’re looking to land a product management role at Microsoft, you’ll need to ace the behavioral interview.
June 13, 2025
How to Prepare for Schmidt Futures Product Management Case Interviews
If you're looking to nail your Schmidt Futures product management case interviews, this article is a must-read.
June 13, 2025
How to Prepare for Snap Product Management Interviews
Get ready to ace your Snap product management interview with these expert tips and strategies.